Many directors got into the producers shoes in Tollywood in the past. While only a few of them tasted success, the rest amassed huge debts and had to leave the industry. The current generation of directors is playing a safe game by opting for a share in the profits. Mega director SS Rajamouli started this trend. He is always paid a percentage in the profits made by his films apart from the remuneration. Now, rest of the battalion has also decided to tread on his profit-sharing path.<\/p>\n
\u2018Haarika and Hassine Creations\u2019 banner does most of its films with Trivikram Srinivas. Though his name was displayed as a producer, Trivikram is said to be a share holder and was given the majority stake in profits in all the banner\u2019s previous films. Ace director Sukumar also started this trend from \u2018Rangasthalam\u2019 which was produced by \u2018Mythri Movie Makers\u2019 banner. He is said to have made an agreement with the production house to get a share in their future movies under his direction. While Koratala Siva is following the same procedure from his last couple of movies, Surender Reddy also joined the list now.<\/p>\n
His previous movie with megastar \u2018Sye Raa Narasimha Reddy\u2019 was a Pan-Indian outing which impressed Tollywood audiences with its historical premise. Even though it failed to ring the cash registers at the national level, it garnered good reviews and collections in the two Telugu states. This jacked up Surender Reddy\u2019s position to the next level in Tollywood. He is now given a share for his upcoming film with Akhil which is bankrolled by \u2018AK Entertainments\u2019.<\/p>\n
Suri will debut as a co-producer with this film and founded his banner named \u2018Surender2Cinema\u2019. It was printed along with the name of \u2018AK Entertainments\u2019 on the first look poster released recently on Twitter. Surender Reddy agreed to do a film with Akhil only after he was promised a hefty share in profits along with his remuneration. Regular shooting of this big budget movie is going to commence soon and let\u2019s hope luck shakes its hand with Akhil this time.<\/p>\n
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Many directors got into the producers shoes in Tollywood in the past. While only a few of them tasted success, the rest amassed huge debts and had to leave the industry. The current generation of directors is playing a safe game by opting for a share in the profits. Mega director SS Rajamouli started this […]<\/p>\n","protected":false},"author":4,"featured_media":4882,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[31,391,121],"tags":[211,1002,1050,624,439,690,78,997],"yoast_head":"\n